Jason Ierace, an advertising photographer based out of Sydney, Australia, has a career firmly grounded in both design and photography. After a substantial period working as an art director, which included years of experience both at home and abroad,Jason rekindled his initial passion for photography.

Driven by a fascination with light, people, experiences, emotions, and the vast spectrum of humanity, Jason has a profound affinity for capturing life’s unadulterated authenticity. Those elusive in-between moments, and the genuine essence of his subjects are the basis for his visual storytelling.

Jason’s work seamlessly melds his innate design sensibility with years of technical expertise, resulting in a body of work that is consistently polished, engaging, and adaptable under any conditions.

Known for his easy-going nature and dedicated approach, he’s a delight to work with. He is equally at ease shooting portraiture or lifestyle as he is with technical beauty or conceptual advertising work.

When he manages to find some time to himself, Jason can be found pursuing personal projects, surfing, and chasing his two kids and dog around on Sydney’s Northern beaches.